my work
Naturisimo
I joined just after Naturisimo had been rebranded for a 6 month contract, taking new brand guidelines and applying them to emails and ads, web graphics, landing pages and new campaigns.
NEW CAMPAIGN DESIGNS
EMAIL DESIGN
WEB GRAPHICS
PAID ADS
The Womenhood
Nine women, including myself, set up The Womenhood back in 2019, pre pandemic, pre a-lot-of-stuff. Our fearless leader Jess is now launching a podcast and needed a new brand direction, logo and some animations to sell it on socials and email.
NEW BRAND ASSETS
SOCIAL ANIMATIONS
EMAIL ANIMATIONS
WEB GRAPHICS
Hims
Hims is a digital first care and wellness company who have found huge success in the online space. I have contracted for them for over 2 years designing and artworking across all medias.
PAID ADS
PACKAGING
UX/UI
EMAIL DESIGN
MAMA COLLECTIVE
Lydia is a PT, who works with Mothers and pregnant women to offer a range of pre and post natal personal training, to leave you feeling strong - Mama Collective has workouts that work for you.
LOGO
COLOUR PALETTE
ILLUSTRATIONS
A5 FLYERS
RITTA HUSTED COACHING
Ritta is an academic, who holds a PHD and moves in workshop and academic areas. She needed a brand package to speak to her new coaching clients.
LOGO
FONTS
COLOUR PALETTE
ILLUSTRATIONS
SOCIAL GRAPHICS
WEBSITE
MIND NATURE STUDIO
Daniella designs gardens and natural spaces for healing and personal discovery. These spaces invite you to reflect honestly and feel deeply while being supported and nurtured by the calming, grounding, ever-changing riches of nature. This project was ground breaking for me, I learnt a new way of presenting the brand document, which went down really well with Daniella.
LOGO
FONTS
COLOUR PALETTE
ILLUSTRATIONS
SOCIAL GRAPHICS
WALLPAPER
Bloom & Wild
I contracted for Bloom & Wild across print and digital design, helping with paid ads primarily as well as working on their care booklets and Christmas print materials.
PAID ADS
EMAIL NEWSLETTER
CARE BOOKLET
LEON RESTAURANTS
I was brought in to work on the Natasha’s Law packaging updates, ensuring all the products in store had their allergen information displayed clearly. I then continued to freelance with Leon on their foodie fact sheets and additional display and packaging updates.
PACKAGING / STICKERS
ALLERGEN DOCUMENTS
FOOD FACT SHEETS
Stylistpick
Stylistpick started as an online only, digitally led fashion accessory subscription service which trail blazed into the online fashion space. It was a really exciting time to be part of the company and manage a team of designers through numerous great projects.
PHOTOGRAPHIC SHOOTS
ART DIRECTION
EMAIL DESIGN
WEB GRAPHICS
Guud Woman
Guud Woman are a Belgium based company specialising in menstrual health. Guud combines the knowledge, support and supplements you need to harness your menstrual cycle. I worked on their September campaign combining paid social elements.
PAID ADS
ANIMATED GRAPHICS
WEB GRAPHICS
MIGHTY GREEN
CBD DROPS
Mighty Green are one of the pioneering CBD companies. They have taken it as their mission to educate their clients and wholesalers about the scientific evidence behind CBD. After designing the packaging for the drops they wanted me to design them 4 books; one a practitioner manual, one about the effects of CBD for fitness, CBD on the skin and CBD on the mind.
BOOK DESIGN
PACKAGING DESIGN
MARKETING COLLATERAL
LOWECHA, CA.
ECO PODS
Susie really wanted some branding collateral which represented the spirit of the eco pods. Off the beaten path, surrounded by woodland and with views of sunsets and mountains, this colour palette and classic font usage felt like the right fit.
LOGO
COLOUR PALETTE
ILLUSTRATIONS
A5 FLYERS
PACHIRA MONEY
The brilliant Stacey, from Pachira does workshops about financial well-being and how to use your money for good. She needed a full brand package and wanted a pachira plant in her logo and trusting, calm colours close to nature.
LOGO
COLOUR PALETTE
ILLUSTRATIONS
FONTS
CANABLISSFUL
CBD MASSAGE OILS
Claudia from Cannablissful came to me with a very simple logo and that was it. She had a very short lead time and needed the Cannablissful brand to be lovely and feminine, she wanted foiling and she needed some illustrations for the bottles and the marketing collateral.
COLOUR PALETTE
ILLUSTRATIONS
PACKAGING DESIGN
MARKETING COLLATERAL
& NOW FOR
BRANDING PROJECTS
LA GALLERY
ART EXHIBITIONS
The girls from LA Gallery organise and curate pop up art exhibitions. They needed some quick branding, logos, colour palette and illustrations for their marketing collateral.
LOGO
FONTS
COLOUR PALETTE
ILLUSTRATIONS
POLLY LAVARELLO
Polly is a marketing and ads strategist who helps creatives grow their business authentically and sustainably. She has been such a great supporter of mine since I very first started out and she always has the answers about what to do next business wise.
WEBSITE
LOGO
FONTS
COLOUR PALETTE
ILLUSTRATIONS
MANFREDA CAVAZZA
Freddie is a writer and a copywriter who lives by the sea. She asks all the questions you haven’t put into words yet and I loved making the assets for this job.
LOGO
FONTS
COLOUR PALETTE
ILLUSTRATIONS
NUTRIJO
Jo is a nutritionist and a food counsellor. She needed some simple branding to put on her letterheads and invoices. She also needed some graphics for her social channels.
LOGO
FONTS
COLOUR PALETTE
IG TEMPLATE
IG STORY TEMPLATE
MARIELLE BAYLIS
SOCIAL MEDIA MGMT
Marielle is a social media manager, helping small businesses thrive on their socials. Marielle has such a fun aesthetic and is a really creative person, so I knew this would be a fun project to design.
LOGO
FONTS
COLOUR PALETTE
IG TEMPLATE
IG STORY TEMPLATE
POP UP POTS
POTTERY WORKSHOPS
Lucy from Pop Up Pots offers bespoke pottery workshops wherever the client may be. Lucy wanted very much a holistic, hand drawn brand signature in a rich blue and gold. I took her scribbles and made it into a cohesive branding document for her.
LOGO
COLOUR PALETTE
ILLUSTRATIONS
VAN DECALS
“Clara brought my website to life with so much style and imagination. It was beyond my expectations. She was a joy to collaborate with, a focused female founder helping another female founder bring her vision to life. “
- bec milligan, the self care sanctuary